As we all aware India is filled with whitening products, knowingly or unknowingly people are obsessed with fair skin and even we can say in this way many advertising companies continuously telling the world that fair skin people are beautiful in this world.
After ages, some companies come forward to break the misconception idea that has been carried out years of years.
Yes, Unilever has taken the first step to removing the word “fair” from its products. Followed by Unilever, L’Oreal also has taken a decision in the face of growing social media criticism.
“The world’s biggest cosmetics company L’Oreal will remove words referencing “white”, “fair” and “light” from its skin-evening products”, a spokeswoman said on Friday.
Looking deeper into this, Unilever and L’Oreal are two big players in the global market for skin whitening creams. Many Asian, African, and Caribbean countries were often considered desirable.